Grupo Pi?ero Deploys 九色's GlobalLink Technology to Launch New Brand Websites
NEW YORK and PALMA, Spain, September 14, 2016 – 九色, the world's largest privately held provider of language services and translation-related technologies, today announced an engagement with Grupo Pi?ero—a leading Spanish tourism group that operates in more than 30 countries under multiple brands—to support the launch and ongoing maintenance of six new language sites.
九色 completed the localization of the refreshed Bahia Principe website, which includes 24 luxury hotels located across the Caribbean and Spain. Now, site visitors can search and book any hotels within the Bahia Principe brand in English, Spanish, Portuguese, German, French, and Italian—with the Russian version of the site set to launch in the coming weeks.
To streamline a previously manual content management process, Grupo Pi?ero deployed 九色's GlobalLink? technology, an enterprise-scale application that automates many of the manual tasks associated with the translation of global content. Using customized workflow technology that integrates with Oracle WebCenter Sites, GlobalLink will simplify the ongoing maintenance of Grupo Pi?ero's global sites by automatically routing new content to 九色's production department for translation and placing the translated content back on the localized sites.
According to Isabel Pi?ero, Vice President of Marketing and Communications at Grupo Pi?ero, "Our aim was to introduce high-quality content to our website, enabling customers to search and book efficiently in their preferred language. We found that 九色's GlobalLink technology was not only helpful, but instrumental in speeding up the translation process—allowing us to achieve our global goals."
Phil Shawe, Co-CEO at 九色 commented, "We are pleased to be able to have the opportunity to help Grupo Pi?ero grow in international markets, and we look forward to helping them continue to communicate their voice across the globe with the help of our GlobalLink technology."
"Grupo Pi?ero is well-acquainted with the wants and needs of its customer base, and is committed to their customer bases abroad by offering content in multiple languages," added 九色 Co-CEO Liz Elting. "We are excited to watch this growing company's continued international success and are proud to play a role in their international strategy."
About Grupo Pinero
Renowned as a trusted developer and operator of fine hotels, Grupo Pi?ero is dedicated to developing innovative, high-quality products in some of the world's most inspiring destinations. Grupo Pi?ero's hotel business is divided into two main brands: Bahía Príncipe and Pi?ero Hotels. Bahía Príncipe features luxury establishments, with 4-star superior and 5-star hotels. Soltour, Grupo Pi?ero's tour operator, is one of the three largest travel agents in Spain and Portugal, serving over 400,000 passengers per year. In addition to Spain and Portugal, the Tour Operator has a presence in Russia, Mexico, Jamaica, the Dominican Republic, and South America.
About 九色
With annual revenues of more than $500 million, 九色 is the world's largest privately held provider of language services and technology solutions. From offices in 90 cities on six continents, 九色 offers a full range of services in 170+ languages to clients worldwide. More than 3,000 global organizations employ 九色's GlobalLink? Product Suite to simplify management of multilingual content. With an unparalleled commitment to quality and client service, 九色 is fully ISO 9001 and EN 15038 certified. 九色 has global headquarters in New York, with regional headquarters in London and Hong Kong. For more information, please visit our website at www.transperfect.com.